E-Commerce Tracking in Google Analytics

  • License:
    Commercial
  • Price:
    $20.00
  • Version:
    2.0
  • Date Added:
    11 Jan 2016
  • Date Modified:
    22 May 2017
  • Rating:
    1 2 3 4 5
  • Votes:
    0
  • Sales:
    116
  • Qty:

E-Commerce Tracking allows you to measure the number of transactions and revenue that your store generates and send data to Google Analytics.

Main advantages:

  • Multi-Store & Multilingual;
  • Easy installation (ocmod/vqmod);
  • Do not overwrite any master files;
  • Works with all themes;
  • Multicurrency or the ability select a currency to send data to the analytics;
  • Multilingual or the ability to select a language to send data to the analytics;
  • The ability to choose a product identifier for analytics (Product ID, SKU or Model);
  • Only one main category for the product to display in analytics.

Order Data that will be sent to Google Analytics:

  • The order (transaction) ID;
  • The store from which order occurred;
  • Total revenue of the order;
  • Total shipping cost of the order;
  • Total tax of the order.

Product Data that will be sent to Google Analytics:

  • The product name;
  • The SKU or product code;
  • The category to which the product belongs;
  • The product price;
  • The number of units purchased in the order.

Installation

This instructions for opencart from 1.5.4 to 2.2.0.0 version. In versions above 2.2.0.0 changed the path to the folder with the modules and instructions for the version above 2.2.0.0 will differ only by paths:

"Extensions > Modules" replaced by "Extensions  > Extensions > Modules"

"module/e_tracking" replaced by "extensions/module/e_tracking"

Step 1 Create Your Google Analytics Account.

If you’re already a Google Analytics User, skip ahead to Step 2.

If you don’t already have a Google Analytics account, you can sign up for a free account here.

Step 2 Add basic page tracking (analytics.js) to your website (google instructions).

If you’re already a basic page tracking (analytics.js), skip ahead to Step 3.

If you have not already added basic page tracking find the tracking code snippet for your property.

2.1 Sign in to your Google Analytics account, and select the Admin tab.

From the Account and Property columns, select the property you’re working with. Click Tracking Info > Tracking Code.

2.2 Find your tracking code snippet. It's in a box with several lines of JavaScript in it.

Everything in this box is your tracking code snippet. It starts with <script> and ends with </script>.

2.3 Copy and paste the snippet to the admin panel of your site:

- in opencart 2.0.0.0-2.0.1.1 go to System > Settings > Server Teb > Google Analytics Code;

in opencart 2.0.2.0-2.0.3.1 go to System > Settings > Google Teb > Google Analytics Code;

in opencart 2.1.0.1-2.2.0.0 go to Extensions > Analytics > Google Analytics;

in opencart 2.3.0.0 and above go to Extensions > Extensions > Analytics > Google Analytics.

Step 3 Enable Ecommerce in your reports.

You need to enable Ecommerce reporting in the view in which you want to see the data.

3.1 Sign in to your Google Analytics account.

3.2 Navigate to the desired account, property and view.

3.3 In the VIEW column, select Ecommerce Settings.

3.4 Click the Enable Ecommerce toggle ON.

3.5 Optional: Click the Enable Related Products toggle ON.

3.6 Click Next step.

3.7 Click Submit (Attention! It may take 24 hours for data to appear in your reports once tracking has been installed).

In the opencart admin backend, do the following steps

OCMOD

Step 4 Go to "Extensions > Extension Installer" and upload the ecommerce-tracking-vX.X.ocmod.zip

Step 5 Go to "Extensions > Modules" menu and install "E-Commerce Tracking" module

Step 6 Go to "Extensions > Modifications" menu and click on the Refresh button (top right of the page).

VQMOD

Step 4 Upload the folders admin, catalog and vqmod from the archive ecommerce-tracking-vX.X.vqmod.zip to your opencart server's main directory.

Step 5 Go to "Extensions > Modules" menu and install "E-Commerce Tracking" module

For change default module settings go to "Extensions > Modules > Enhanced Ecommerce Tracking".

That's it!

OCMOD

1. ERROR in step upload the archive via Extension Installer.

ANSWER: Most likely incorrectly specified FTP settings (System > Settings > Default Store > FTP Tab), pay attention to the field FTP Root, in this field you need to enter the path from the folder which you get when you log in to your server using an FTP program (for example this can be a folder public_html or www), to the folder with the files and folders opencart. If after log in via FTP program you immediately get the folder with the folders and files openсart, field FTP Root should be left empty.

2. Message 'PERMISSION DENIED' when you try to open or edit the extension settings.

ANSWER: Go to System > Users > User Group > Edit Administrator, check the checkbox "module/e_tracking" to "Access Permission" and "Modify Permission" and click on the Save button (top right of the page).

3. No 'E-Commerce Tracking' extension in the modules list (Extensions > Modules) or no fields with checkboxes "module/e_tracking" in the list Access and Modify Permission (System > Users > User Group > Edit Administrator).

ANSWER: Extension files not uploaded to the server or uploaded in the wrong folder after expansion installation, the problem is in incorrectly specified FTP settings, look the answer to the issue 1.

VQMOD

1. Message 'PERMISSION DENIED' when you try to open or edit the extension settings.

ANSWER: Go to System > Users > User Group > Edit Administrator, check the checkbox "module/e_tracking" to "Access Permission" and "Modify Permission" and click on the Save button (top right of the page).

2. No 'E-Commerce Tracking' extension in the modules list (Extensions > Extensions > Modules) or no fields with checkboxes "module/e_tracking" in the list Access and Modify Permission (System > Users > User Group > Edit Administrator).

ANSWER: Extension files not uploaded to the server or uploaded in the wrong folder.


Opencart Version
Opencart 2.0 2.0.0.0, 2.0.1.0, 2.0.1.1, 2.0.2.0, 2.0.3.1, 2.1.0.1, 2.1.0.2, 2.2.0.0, 2.3.0.0, 2.3.0.1, 2.3.0.2
Varsion 1.2.1 (10.03.17)
- Added support Pavilion theme

Varsion 1.2 (19.09.16)
- Added version for opencart 2.3.0.2

Varsion 1.1.2 (15.06.16)
- Added escaping a special characters in the names of products and categories
- Fixed detection of the first category product

Varsion 1.1.1 (25.03.16)
- Fixed bug with the languages in opencart version 2.2.0.0

Varsion 1.1 (06.03.16)
- Compatibility with opencart 2.2.0.0
- Multicurrency or the ability select a currency to send data to the analytics
- Multilingual or the ability to select a language to send data to the analytics
- The ability to choose a product identifier for analytics (Product ID, SKU or Model)
- Only one main category for the product to display in analytics
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Tags: ecommerce, tracking, ecommerce tracking, google analytics ecommerce, google analytics, analytics reports, ecommerce reports, analytics, reporting, conversions, analytics reporting, analytics conversions, analytics transactions, ecommerce transactions, orders in analytics, products in analytics